The Challenge
GAIA needed a website that could explain complex AI technology in an accessible way while establishing brand credibility in a competitive market.
Our Solution
We created a clean, intuitive design with engaging animations and clear product demonstrations that simplify complex concepts.
The Results
+65%
Conversion Rate
3:42 min
Time on Page
+120%
Demo Requests
Discovery & Research
We began with thorough market research to understand the competitive landscape for AI assistants and identify opportunities. Through stakeholder interviews and user surveys, we gathered insights about target audiences and their needs.
UX/UI Design Process
Our design process focused on creating a clear, accessible interface that would demystify GAIA's AI technology. We used a clean, modern design language with thoughtful animations to illustrate complex concepts.
Development & Implementation
We implemented the design using modern web technologies to ensure both visual appeal and technical performance. Special attention was given to page load times and responsive behavior across devices.